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Moving Travel Information
- MapMovies added to a travel website
reach people in new and entertaining ways.
- MapMovies show city level networks serving
destinations.
- MapMovies give the modern look to bus
travel
- MapMovies make routes easy to
understand
- MapMovies offers opportunities to
include real time information.
2. Generating
ridership
- MapMovies put buses on the travel
agenda for the infrequent or first time traveller
- MapMovies show all routes to destinations
in a new visually engaging way
- MapMovies create a useful
'mental map' for future trips
- with local
information, MapMovies can inform all!
3. Connecting with the
public
- MapMovies are customer-facing
- with light-weight file sizes,
MapMovies download quickly and capture attention
- with click-throughs,
MapMovies provide travel alerts, updates, evening & weekend
variations, local bus stop maps, timetables and ticket purchasing
4. Making
mapmovies
- MapMovies are based on city network
quickmaps and street surveys
- MapMovies can also be derived from
existing databases using tools being developed by quickmap
- MapMovies illustrate direct bus routes to
specific destinations whereas printed quickmaps promote bus
networks
- Mapmovies and quickmaps use node and spoke
construction showing transport links between well known and some lesser known
places
- MapMovies highlight transport connections
with other services in the bus network
5. Adding local identity and operator
branding
- MapMovies offer opportunities
for local links on the movie frame
- MapMovies suitable for operator
branding. logos, colours, messages etc
6. Developing map
movies
- MapMovie 'plus' packages combine
travel information with event-based information
- MapMovie 'plus' costs are covered by
marginal increase in attendance as suggested by results from the
Hampton Court Flower 2007 and
The Notting Hill Carnival 2007
movie with over
23,000 downloads during a 5 day period.
7. Playing an
important part in travel plans
- MapMovies are used by British
Land plc to make visitors and staff more aware of buses serving its property
developments such as Broadgate at Liverpool Street, London
- MapMovies have the support of The Mayor of
London, Ken Livingstone who launched the first bus movie for British Land's
Regent's Place Travel Plan
8. Research and
development
- current developments will have a direct
impact on the development of movies
- current research will offer live
positioning of buses using real time data
9. Distribution
- MapMovies bring essential bus and travel
information onto your PC, mobile phone and public displays
- encouraging linking direct to the file
allows others to use directly on their websites as proven with the Carnival
MapMovie
Can we help you 'reposition' the bus as a
modern and effective part of city life with our MapMovies?
powerpoint 'brochure'
databased powered MapMovies
Andrew Sutton, David Sherriff
020 7813
3397
info@quickmap.com
Quickmap Limited
Document date 16/01/08
The
Quickmap logo and the 'MapMovie' name are Trade Marks of Quickmap.
Quickmap Limited PO Box 12, London SE5 9PN tel.020 7813
3397
www.quickmap.com Reg Office: 178 Bishopsgate,
London EC2M 4NJ Company No. 3732957
Quickmap Research The Hat
Factory, 65-67 Bute Street, Luton LU1 2EY 01582 878104 |
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